Europe’s tourism & leisure industry saw a rise of 12.00% in deal activity during March 2021, when compared with the last 12-month average, led by BPI France, Certares Management, Credit Mutuel Equity and Nov Tourisme’s $154.42m acquisition of Voyageurs du Monde, according to GlobalData’s deals database.

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A total of 28 tourism & leisure industry deals worth $404.84m were announced for the region in March 2021, against the 12-month average of 25 deals.

Of all the deal types, M&A saw most activity in March 2021 with 19 transactions, representing a 67.9% share for the region.

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In second place was private equity with five deals, followed by venture financing deals with four transactions, respectively capturing a 17.9% and 14.3% share of the overall deal activity for the month.

In terms of value of deals, M&A was the leading category in Europe’s tourism & leisure industry with $206.46m, while private equity and venture financing deals totalled $154.42m and $43.96m, respectively.

Europe tourism & leisure industry deals in March 2021: Top deals

The top five tourism & leisure deals accounted for 64.4% of the overall value during March 2021.

The combined value of the top five tourism & leisure deals stood at $260.82m, against the overall value of $404.84m recorded for the month.

The top five tourism & leisure industry deals of March 2021 tracked by GlobalData were:

1) BPI France, Certares Management, Credit Mutuel Equity and Nov Tourisme’s $154.42m private equity deal with Voyageurs du Monde

2) The $43m acquisition deal with Banach Technology by Lockspell

3) BMO Real Estate Partners’ $27.75m acquisition of Hinton Group

4) The $23.76m asset transaction with COSI Hospitality by Cherry Ventures, E.Ventures, Kreos Capital Group and Soravia Group

5) KN holding’s venture financing of TUI Russia & CIS for $11.9m.