Lighthouse, a commercial platform for the travel and hospitality industry, has launched Smart Summaries, a feature within its Business Intelligence solution to provide hotel commercial teams with daily performance summaries.
Smart Summaries feature could revolutionise the way hotels interpret complex data for revenue decision-making claimed Lighthouse.
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By leveraging generative artificial intelligence (GenAI), Lighthouse aims to enhance the quality and speed of quantitative data analysis for revenue managers.
Smart Summaries are designed to transform complex data sets into easy-to-read daily reports, enabling hotel professionals to quickly grasp changes in key performance indicators such as pick-up, average daily rate (ADR), segmentation, and occupancy.
This technology, developed using vast data sets and tens of thousands of human-written summaries, delivers customised insights directly to users’ inboxes.
The development of Smart Summaries was driven by Lighthouse’s collaboration with thousands of hotels.
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By GlobalDataThis collaboration identified management of daily performance communications as the most time-consuming task for revenue managers.
By automating this process, Smart Summaries can reduce the workload on non-revenue generating tasks, allowing hoteliers to concentrate on strategic initiatives that enhance revenue.
The benefits of Smart Summaries extend to the timely identification of insights that can influence pricing and promotional strategies, as well as improve the efficiency of hospitality commercial teams.
Lighthouse CEO Sean Fitzpatrick said: “With the introduction of Smart Summaries, Lighthouse is at the forefront of generative AI innovation for hospitality businesses. Our goal is to take revenue management to the next level, eliminating the more mundane administrative tasks, and freeing up time to make great commercial decisions and grow revenue.
“We’re just getting started with generative AI. It complements our other advanced AI and machine learning capabilities perfectly and we envision our platform becoming an even more invaluable commercial co-pilot over time.”
With the recent acquisition of channel management and distribution software provider Stardekk, Lighthouse can now provide a unified technology platform that supports revenue growth, especially for independent hotels.
