The CCD team uses the new tool to manage a wide array of customer interactions. Credit: Pressmaster/Shutterstock.

Sabre Hospitality, a division of Sabre, has unveiled SynXis Concierge.AI, a solution that uses generative artificial intelligence (GenAI) technology to enhance customer service in the hotel industry.  

This technology will be demonstrated at the upcoming HITEC Charlotte event in the US from 24-27 June 2024. 

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SynXis Concierge.AI marks Sabre Hospitality’s foray into the GenAI realm. 

By tapping into Sabre’s data resources, Concierge.AI will help deliver immediate, detailed, and precise responses to customer inquiries, stated the travel technology company. 

This is said to ensure that the quality of service is no longer solely reliant on the knowledge of support agents. 

Currently, SynXis Concierge.AI is being employed by Sabre’s Customer Care and Delivery (CCD) team to elevate the level of customer service provided.  

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The entire CCD team now uses Concierge.AI to manage a wide array of customer interactions, from general inquiries to specific requests and resolving issues. 

Sabre Hospitality Innovation VP Amy Read said; “With SynXis Concierge.AI, we are not only revolutionising customer service but also unlocking new opportunities for driving operational efficiency and personalising the guest experience.  

“We have the data and connectivity to maximise Generative AI’s potential, and we are fully committed to continuous innovation, helping our customers achieve their fullest potential with this transforming technology.” 

Looking ahead, Sabre Hospitality has plans to integrate SynXis Concierge.AI into the community portal to bolster self-service options.  

Furthermore, the company is investigating potential applications of this technology in its existing product lineup to improve efficiency of operations and conversion rates. 

The latest announcement comes shortly after Sun Siyam Resorts forged a partnership with Sabre. 

This collaboration is focused on enhancing the company’s distribution network and revenue using Sabre’s SynXis platform.