Technology company The Hotels Network (THN) has partnered with Cloudbeds, a hospitality management software provider, to enhance direct channel bookings for hoteliers.
This strategic collaboration allows Cloudbeds’ clients to utilise THN’s advanced personalisation platform, featuring AI-driven tools for crafting customised website messaging, real-time price comparison, and predictive analytics.
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These capabilities are designed to increase conversion rates and revenue for hotels by creating personalised booking experiences.
Cloudbeds partnerships vice president Sebastien Leitner said: “Our partnership with The Hotels Network marks a significant step forward for our clients. By joining forces, we’re enabling our clients to enhance their marketing efforts and boost direct bookings through THN’s innovative tools.”
The integration of THN’s personalisation tools with Cloudbeds’ property management, booking engines, and channel management platform offers hoteliers valuable insights into guest behaviour.
The partnership has been globally launched, equipping hotels with robust solutions to amplify guest engagement and optimise direct channel earnings.
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By GlobalDataThe Hotels Network chief partnerships officer Mercedes Blanco said: “Partnering with Cloudbeds was an obvious choice for us. Our aligned visions of delivering cutting-edge technology and empowering client hotels to succeed in today’s competitive market make this collaboration a natural fit.
“Together, we are helping hotels boost direct bookings while strengthening their guest relationships.”
Recently, SalesAndCatering.com, a provider of sales and catering systems for the hospitality industry, has announced a two-way integration with Cloudbeds.
This integration merges Cloudbeds’ property management system with the event management and sales capabilities of SalesAndCatering.com’s STS Cloud.
The result is a comprehensive solution that aims to prevent overbookings, optimise room and event inventory, and deliver personalised service to guests.
