Leveraging its collective capabilities, the combined organisation will build a robust pipeline of existing and newly build hotels and resorts. Credit: Boyloso / Shutterstock.

Pyramid Global Hospitality has announced a strategic merger of the company’s European division, Hamilton Pyramid Europe, with Axiom Hospitality.

The merger between the two hotel management companies aims to establish a premier hotel and resort management company in the UK and Continental Europe.

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The combined organisation will leverage its collective capabilities and experience to build a strong pipeline of existing and newly built hotels and resorts.

Following the integration period, which is expected to last until early 2025, the European business will be led by Axiom’s co-founders and co-CEOs Jamie Lamb and Alex Pritchard.

They will be supported by a team of integrated hospitality professionals from both organisations.

The merger will significantly expand Pyramid’s European portfolio, adding over 30 properties and managing more than 48 hotels with over 8,000 keys.

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Pyramid Global Hospitality CEO Warren Fields said: “Our merged European platform with Axiom Hospitality will continue to enhance our focus on operational excellence and delivering results to our valued clients.

“In Jamie, Alex and the entire Axiom team, we see a management platform much like ourselves, with a shared sense of commitment to our owner clients and similar organisational ‘people first’ culture. We are confident that in the coming months and years, the market will have the opportunity to experience our competence and professionalism.”

The merger is set to bring significant benefits to both Pyramid and Axiom, enhancing the suite of services offered to regional hotel owners.

This includes sharing best practices, strengthening brand relationships, and providing access to additional global expertise and proprietary tools.

Jamie Lamb said: “Alex and I are delighted for Axiom Hospitality to be joining the Pyramid Global family. We are excited by this merger and look forward to intensifying our commitment to delivering top-tier management solutions to the industry’s leading hotel owners.

“As we look across both organisations, we see a combined business with a commitment to listen, enhance performance and deliver results like no one else can in the white label hotel management space.”

Earlier this year, Pyramid Global Hospitality expanded its US portfolio by assuming management of four new resorts.