The property provides intimate, all-inclusive wedding packages. Credit: Lia Koltyrina / Shutterstock.

Black Rock Hotels has opened a new boutique hotel on the Antrim coast in Northern Ireland after redeveloping a site that earlier housed The Smugglers Inn, with the support of Ulster Bank.

Entrepreneur Adrian Fullan, the owner of the hospitality group, has rebranded the property to Gray’s at Bushmills.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

This is said to be in tribute to his late grandmother, Ellen Gray.

Fullan said: “I am delighted to begin this new venture with the support of Davina and the team at Ulster Bank. The bank recognised the value of what we’re proposing for the business and how our plans can be real economic drivers for the area.

“This is a significant new chapter for Black Rock Hotels as we expand our footprint and we’re looking forward to unlocking the full potential of the newly rebranded Gray’s at Bushmills.”

See Also:

Ulster Bank senior relationship manager Davina Kerr said: “We’re very pleased to help Adrian acquire this long-established business. Tourism is vitally important to the local economy in Northern Ireland and Adrian’s vision, along with his proven expertise in the hospitality industry, will no doubt make a significant contribution to the tourism offering in the area for domestic and international visitors alike.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

In addition, the venue provides intimate, all-inclusive wedding packages offering exclusivity for newlyweds between March and October. 

The hotel’s location offers easy access to the Giant’s Causeway, Old Bushmills Whiskey Distillery, and local golf courses.

Currently operating with almost 40 employees, the business anticipates growth in its headcount as it expands its hospitality offerings.