Thailand-based operator Centara Hotels & Resorts has partnered with Patch Patana Land and Business to manage a new hotel in Ratchaburi.
The agreement was officially signed at a ceremony in Bangkok.
Go deeper with GlobalData
The 69-room Centara Life Wisma Hotel Ratchaburi first welcomed guests in Q3 2022 and has been operating under Centara’s management since 20 March.
Located near the Robinson Lifestyle Centre, the hotel provides a base for exploring local landmarks, markets, and natural attractions, including the Ratchaburi National Museum, Wat Mahathat Worawihan, and Ruesi Khao Ngu Cave.
The hotel offers a range of facilities designed to accommodate the needs of its clientele, including solo adventurers, couples, business travellers, and families.
Centara Hotels & Resorts CEO Thirayuth Chirathiva said: “This property aligns perfectly with our strategic vision to deliver exceptional hospitality experiences in new destinations both domestically and internationally.”
“With its central location and contemporary offerings, Centara Life Wisma will not only serve as a convenient base for business and leisure travellers but also enhance the region’s appeal as a destination for cultural exploration and tourism.”
Established in 1983 as a family-run enterprise, Centara Hotels & Resorts has since expanded its portfolio to encompass six distinct hotel brands, including Reserve, Grand, Centara, The Collection, and Life.
In 2020, the company announced plans to open eight locations in Thailand as the government relaxed Covid-19-related restrictions to cater for domestic travellers.
