Global hospitality company Hyatt Hotels is to rebrand 38 Hyatt Summerfield Suites and 15 Hotel Sierra hotels as new hotel concept Hyatt House.
All Hyatt Summerfield Suites and Hotel Sierra properties have undergone official name and signage changes, bringing the total to 53 Hyatt House properties in 16 US states as a part of the rebranding. Hyatt global head of franchise and select brands Gary Dollens said that the name and signage changes represent a significant step forward in the company’s goal to redefining the extended-stay segment.
Hyatt House will offer guests services and amenities that include studios, one and two-bedroom kitchen suites or traditional guestrooms featuring a kitchen, a living room with flatscreen TV, a bed with ultra-plush pillows, triple sheeting and a pillow-top mattress, and a modern bathroom. The new concept will also feature a communal lounge, internet access, a workout room, an indoor or outdoor pool, laundry facilities and meeting and training facilities.
Hyatt said that as well as its US extended-stay hotels, it has additional properties in the segment under development in North America, the Middle East and south-west Asia.
All Hyatt House properties will service upgrades and remodelling throughout 2012, the company said.
Hyatt Hotels Corporation’s subsidiaries manage, franchise, own and develop hotels and resorts under the Hyatt, Park Hyatt, Andaz, Grand Hyatt, Hyatt Regency, Hyatt Place and Hyatt House brands.
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By GlobalDataAs of 30 September 2011, Hyatt’s worldwide portfolio consisted of 478 properties in 45 countries.