Marriott International has launched its first dual branded property, the Courtyard by Marriott and Fairfield by Marriott, in India.
Located in the outer ring road (ORR) in Bengaluru, the dual-brand, 332-room property was established with an investment amount of Rs3bn ($44m).
With this opening, Marriott now operates 31 hotels under seven brands across India, while 52 more are in the pipeline, as reported by CNBC-TV18.
The 170-room (134 deluxe, 24 executive deluxe rooms and 12 suites) Courtyard brand is being introduced for the first time, while Fairfield is an established Marriot brand in India.
The new Fairfield hotel at Bengaluru’s ORR is a second construction in the city alongside the Fairfield by Marriott at Rajaji Nagar.
The new Fairfield by Marriott comprises 169 rooms, including 115 deluxe rooms and 54 pool-view rooms.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataThe property also features a restaurant, a bar and a lounge.
Courtyard and Fairfield offer joint amenities including a gym, swimming pool and meeting rooms.
Marriott International Asia Pacific president and managing director Craig S Smith said: "The business community in South Asia, specifically in India, is growing at an unprecedented rate and this community is looking at lodging options that combine options, comfort and value.
"To cater to this demand, Marriott International now offers this new property that delivers two different experiences under one roof.
"We are committed to providing great value to our customers and the opening of our first dual branded complex in India is one of the important steps towards achieving this goal."
Marriott International offers 19 brands worldwide, nine of which are in the Asia Pacific region.
Image: Marriott launches its 332-room dual branded property in Bengaluru. Photo: courtesy of Marriott International, Inc./P R Newswire.