The property will undergo renovations before welcoming guests under its new identity. Credit: Minor Hotels.

Minor Hotels Europe & Americas is set to debut its NH Collection Hotels & Resorts brand in Italy with the NH Collection Alagna Mirtillo Rosso hotel.

Slated to open in March 2025, the four-star property located in the Pennine Alps will undergo extensive renovations before welcoming guests under its new identity.

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Minor Hotels CEO Dillip Rajakarier said: “We are very pleased to announce that such a special property, in the heart of the Alps, will become part of our portfolio, in a country as important to us as Italy, the European country with the second largest number of Minor Hotels properties.”

Situated in Alagna Valsesia, NH Collection Alagna Mirtillo Rosso offers easy access to the Monte Rosa Ski area. It boasts 56 guest rooms and features wellness facilities.

The hotel is positioned near the Alagna cable car, providing skiers with 150km of slopes that span across the Valsesia, Gressoney, and Champoluc Valleys.

An adult-only spa area of 300m² includes an indoor and outdoor pool, a salt flotation pool, a whirlpool, two saunas, a Turkish bath, experiential showers, and four treatment rooms. A separate 400m² family-friendly area also offers an indoor and outdoor pool.

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A garden with a children’s play area and sun loungers is also available for guests.

Culinary options at the NH Collection Alagna Mirtillo Rosso include a restaurant serving breakfast, lunch, and dinner, with both full board and à la carte menu options.

Hotel Mirtillo Rosso owner Lara Ponti said: “The collaboration with Minor Hotels is a great opportunity for Mirtillo Rosso, the people who work here and all of Valsesia. Being part of such a relevant international group is an opportunity for development, but also a recognition of the value and beauty of this side of Monte Rosa.

“With the Minor group, I share the search for a sustainable business model, with strong values and deep local roots, through a focus on people and respect for the environment.”