Radisson Hotel Group is set to double its existing presence in South Africa to 25 hotels by 2030.
This expansion plan and recent updates align with the company’s commitment to the hospitality sector’s growth in South Africa.
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Radisson Hotel Group Sub-Sahara Africa senior director of development Daniel Trappler said: “We are prioritising, through either management or franchise models, conversions for quicker market entry and exploring strategic collaborations with existing management companies to increase our footprint, which presents the potential introduction of the Radisson Individuals brand to South Africa, an ideal first step for individual hotels with strong service scores who may be considering transitioning to one of our other successful core brands at a later stage.
“We are also seeking opportunities to expand our upper-upscale portfolio and enter the lifestyle luxury market in Cape Town with our Radisson Collection and art’otel brands, leveraging the city’s strong tourism performance and our successful existing portfolio.”
The existing properties in the country that received enhancements include Radisson Blu Gautrain Hotel, Sandton Johannesburg, Radisson Blu Hotel Waterfront, Cape Town, and Park Inn Foreshore.
The Radisson Blu Gautrain Hotel is undergoing a facelift and has already completed 60% of its room renovations, featuring upgraded amenities.
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By GlobalDataThe first phase of this two-phase refurbishment has been finished.
Plans for Radisson Blu Hotel Waterfront, Cape Town’s revamp have been announced, with the first phase expected to conclude by September 2024.
The renovation will include public atrium and bedroom updates, which are set to begin next month.
A team of local and international designers has been tasked with selecting the design elements, artwork, fabrics, and raw materials for this project.
In April, the group revealed the rebranding of Park Inn Cape Town Foreshore to Radisson Hotel Cape Town Foreshore.
The hotel’s 120 rooms have been revitalised following an eight-month renovation.
The hotel now features South Africa’s first Filini restaurant and Harald’s Rooftop Bar and Terrace with a plunge pool.
In February, Radisson ventured into the African safari hospitality space with the opening of Radisson Safari Hotel Hoedspruit.
Radisson Hotel Group has over 1,350 hotels in operation and under development across more than 95 countries.
