Radisson plans to introduce Park Inn & Suites in locations such as Thrissur in Kerala, Bengaluru, and other cities by 2025. Credit: Orathai Mayoeh / Shutterstock.

Radisson Hotel Group is set to expand its footprint in India by adding 200 properties to its portfolio by 2027.

This growth strategy includes establishing a presence in emerging tourist centres and business hubs, particularly in tier three and four cities.

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Radisson Hotel Group South Asia managing director and area senior vice president Nikhil Sharma said: “Looking ahead, we have a pipeline close to 200 hotels by 2027. By next year, we’ll have over 150 operating hotels, and we expect consistent growth across our various brands.

“Radisson will be the brand that will be grown in bulk but we have newer brands as well in the market like Park Inn & Suites by Radisson, Radisson RED…There will also be faster growth of these brands.”

The expansion includes the introduction of Park Inn & Suites by Radisson in locations such as Thrissur in Kerala, Bengaluru, and other cities by next year.

The group currently operates nine brands within the country and is exploring soft branding options, which will see hotels operating under names such as Radisson Individuals and Radisson Individuals Retreats.

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Sharma added: “So, this year, for example, we’ve opened six Radisson Individuals. These are hotels that have their own character. So, if you’re in the north then, you would have heard of a hotel in Nainital in Uttarakhand for example, called Manu Maharani, which is now rebranded as Radisson Individuals.

“So, we are rebranding boutique hotels and working with them as Radisson Individuals or Radisson Individuals Retreats so that’s our other brands that you will see more growth.”

This rapid expansion is also leading to an immediate shortage of skilled manpower.

To address this, Radisson Hotel Group is investing in soft-skilling initiatives and has forged partnerships with hotel management colleges.

Sharma commented: “We have signed four memorandums of understanding and are adopting four institutes to not only train them for Radisson Hotel Group/RHG but to bring their training up to relevant international hotel standards, and for them to be more relevant when they pass out.”

Additionally, the company has entered an agreement with India’s Ministry of Tourism to support its expansion and training needs.