RE Capital has officially listed the Ruby Stella Hotel in Farringdon, one of London’s most dynamic districts, offering investors a unique opportunity to acquire a prime freehold property.
The Ruby Stella, a lean luxury hotel, opened its doors to guests in November 2024, marking a significant milestone in the development of upscale, sustainable hospitality in central London.
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Prime location and connectivity
The Ruby Stella Hotel enjoys an enviable location on Eyre Street Hill, just a short distance from the Farringdon Elizabeth Line (Crossrail) station.
This area is known for its rich cultural heritage and vibrant mix of traditional and modern elements, making it a key destination for both business and leisure travellers.
The hotel’s proximity to major transport hubs ensures seamless access to London’s financial districts, airports, and other significant landmarks, enhancing its appeal to investors and guests alike.
Sustainable design and top-notch facilities
This purpose-built property boasts 153 contemporary en-suite bedrooms and a range of exceptional amenities, including a restaurant, bar, and a courtyard terrace.
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By GlobalDataSustainability is at the heart of the Ruby Stella’s design, with a BREEAM ‘Excellent’ rating, an EPC rating of A6, and an impressive 35% reduction in CO2 emissions.
The hotel also features energy-efficient air-source heat pumps, positioning it as a model of modern, eco-conscious development.
Luke Dhanoa, Head of UK Asset Management at RE Capital UK, expressed the company’s pride in the hotel’s innovative design and sustainability features, stating, “The Ruby Stella Hotel reflects RE Capital’s dedication to delivering high-quality, sustainable assets in prime urban locations.”
The hotel’s lean luxury approach combines elegance with practicality, offering a refined yet cost-effective stay for its guests.
Investment potential
The sale of the Ruby Stella Hotel is being handled by Savills Hotel Capital Markets, with a guide price of £50 million for the freehold property.
Richard Dawes, Director at Savills, highlighted the hotel’s significant appeal to investors, noting that “the property’s exceptional sustainability credentials, coupled with a long-term lease to an institutionally trusted operator, make it an attractive proposition for investors looking for long-term index-linked income and capital growth potential.”
The hotel is poised to offer robust returns, backed by its prime location and sustainable design.
For investors seeking a high-quality asset in one of London’s most sought-after districts, the Ruby Stella Hotel offers a rare opportunity to secure a premium, eco-friendly property in a flourishing area.
