Hilton and JM Hospitality have announced the foray of the Spark by Hilton brand into Canada with the opening of Spark by Hilton Toronto Markham.

Situated 28km north of Toronto, the 72-room property includes amenities such as a restaurant, a business centre, an exercise facility, and a swimming pool.

Spark by Hilton brand leader Alissa Klees said: “Spark by Hilton’s debut in Canada marks an important next step in our global expansion strategy. We were thrilled to partner with JM Hospitality to bring Spark by Hilton to the Canadian market.

“With our first hotel opening in Markham, we look forward to introducing travellers to a new level of contemporary comfort and innovative design, showcasing Hilton’s ongoing commitment to delivering exceptional guest experiences worldwide.”

Currently, there are eight other Spark hotels in different development phases throughout Canada.

The Spark brand is said to offer affordable rates and guest-centric amenities.

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This brand made its global debut in September 2023 with the launch of its hotel in Mystic, Connecticut. It entered Europe with Spark by Hilton London Romford in May this year.

The brand has over 50 open hotels and more than 275 in the pipeline.

Hilton All-Suites & Focused Service global category leader Bill Duncan said: “Spark has enjoyed tremendous growth and momentum in its first full year, indicating we really knew what we were doing when we introduced this brand.”

In Canada, Hilton’s portfolio now includes more than 180 hotels, with nearly 100 hotels in the development pipeline.

Earlier this month, Hilton announced plans to reflag a 225-room property in Frankfurt, Germany, as a Hilton hotel after carrying out renovation work.