The Vault Hotel in Helsingborg, Sweden, has entered a strategic partnership with fitness service provider Gympak to enhance its wellness offerings.
The partnership enables the hotel to provide guests with options to borrow or rent workout clothing.
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The initiative is a response to the growing demand among travellers for accessible and hassle-free ways to maintain their fitness regimens while away from home.
Boasting 56 guest rooms, the Vault Hotel now enables patrons to either pre-book or spontaneously access workout gear.
Nestled within a former bank in Helsingborg, the hotel is part of the Ekman Hotels group.
The establishment features an exclusive gym, open around the clock and outfitted with premium cardio and strength-training equipment.
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By GlobalDataThe Vault Hotel general manager Annelie Riippa said: “Offering a well-thought-out wellness service is a natural development for us. The collaboration with Gympak allows us to add value for our guests through solutions that simplify living an active lifestyle while travelling.”
Commenting on the collaboration, Gympak CEO Jone Sølvik said: “Our partnership with The Vault Hotel demonstrates how the hotel industry is adapting to guests’ needs for convenient and sustainable fitness options. It’s a step forward in creating a more inclusive and dynamic guest experience.”
This partnership comes after Gympak announced collaborations with Clarion Hotel Stockholm, another hotel in Sweden, and Hotel Istra in Opatija, Croatia.
