The highly anticipated International Hotel Technology Awards Europe 2025 were announced on 19th March 2025, during a prestigious awards ceremony held at the Tivoli Marina Vilamoura Algarve Resort in Portugal.
This event marked the conclusion of the International Hotel Technology Forum (IHTF) Europe 2025, which ran from 18th to 20th March.
Go deeper with GlobalData
For over 20 years, the IHTF has brought together leading hoteliers, experts, and innovators in hotel technology to explore the latest trends, challenges, and solutions shaping the hospitality industry.
This year’s forum featured a range of speakers, insightful case studies, and numerous networking opportunities for attendees. The awards ceremony on 19th March was a highlight, as the winners were celebrated for their outstanding contributions to hotel technology.
The International Hotel Technology Awards recognise top-performing organisations in the industry, with categories covering AI, sustainability, guest experience, and staff operations technology. These awards celebrate innovative advancements that drive the future of hospitality.
Here are the winners of the International Hotel Technology Awards Europe 2025:
- AI Adoption of the Year:
PortoBay Hotels & Resorts
PortoBay Hotels & Resorts were recognised for their exceptional use of artificial intelligence to enhance guest experiences and improve hotel operations. Their innovative integration of AI into their services sets a new standard in the industry. - CTO/CIO of the Year:
Kari Anna Fiskvik
Kari Anna Fiskvik was awarded this honour for her exceptional leadership and transformative impact as Chief Technology Officer, driving technological advancements and digital strategies across her organisation. - ESG Initiative of the Year:
Blue & Green Hotels & Resorts
Blue & Green Hotels & Resorts were praised for their strong commitment to environmental, social, and governance (ESG) initiatives, creating sustainable and eco-friendly practices that are shaping the future of hospitality. - Hotel App of the Year:
RIU Hotels & joyned
The collaboration between RIU Hotels and joyned won this award for their innovative hotel app, which enhances the guest experience by providing seamless access to services and personalised features during a stay. - In-Room Guest Tech of the Year:
Alexa Smart Properties X NH Collection Hotels
NH Collection Hotels, in partnership with Alexa Smart Properties, received the award for their cutting-edge in-room technology, which uses voice control to provide convenience, comfort, and personalised service for guests. - Integrated Staff Operations Tech of the Year:
CitizenM & Aphy RPA BV
CitizenM Hotels and Aphy RPA BV were recognised for their advanced integrated staff operations technology, which improves efficiency and streamlines hotel management through robotic process automation. - Resort Tech Innovation of the Year:
Belmond
Belmond was honoured for their innovative resort technology, which enhances guest experiences through immersive technology that transforms every aspect of a resort stay.
The 2025 edition of the IHTF Europe also marked the first time the awards had been presented since the inaugural International Hotel Technology Awards Asia 2024, which took place in November of the previous year.
As the industry continues to evolve, the International Hotel Technology Awards remain a key platform for recognising the brightest minds and most forward-thinking innovations in hospitality technology.
For more information on the event and the full list of winners, please visit the official website of the International Hotel Technology Forum at IHTF Europe 2025.
We congratulate all the winners on their achievements and look forward to the continued growth of the hotel technology sector.
