Wyndham Hotels & Resorts has partnered with NILE Hospitality to develop and debut its Microtel new-build economy brand in India.
This move is set to expand Wyndham’s footprint with 40 new Microtel hotels by 2031.
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The exclusive development agreement with NILE Hospitality allows Wyndham to use a regional third-party developer and operator to launch its brand in India.
NILE Hospitality founder and CEO Vikram Singh Chauhan said: “Wyndham is a proven partner for NILE and this is just the latest chapter in our combined growth story as we aim to collectively tap into India’s rapidly expanding economy lodging segment.
“By introducing Microtel, we’ll be able to propel development in a robust domestic market while further tapping into the scale and resources of the world’s largest hotel franchisor. It’s an ideal match and reflection of our shared ambition to grow and build together.”
Wyndham is aiming to increase its current portfolio of 60 hotels in India by at least 25% within the next 18 months.
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By GlobalDataThe agreement focuses on India’s evolving infrastructure, with the first Microtel properties expected to open in 2025.
It will develop across India’s Tier II, III, and IV cities.
Each hotel will offer a minimum of 50 rooms and provide amenities such as meeting spaces, social areas, and gyms.
Wyndham Hotels & Resorts president EMEA Dimitris Manikis said: “We continue to see incredible opportunity in India, which is why we’re focusing our strategic efforts on introducing more of our diverse brands to the country.
“Microtel is an ideal example of a brand that can be purpose-built for the market and with the continued collaboration with trusted partners like NILE Hospitality, we can quickly scale to meet growing demand.”
In September 2024, Wyndham launched a reimagined The Mining Exchange in Colorado Springs, Colorado, under the Registry Collection Hotels brand.
The Mining Exchange, managed by Practice Hospitality, features 128 redesigned guest rooms and more.
Wyndham currently has 9,200 hotels across more than 95 countries on six continents.
