Ascend Hotel Collection, a part of Choice Hotels International, awarded six new agreements and added seven new properties to its domestic portfolio in Q2 2023.
These new properties will be supported by loyalty programme Choice Privileges.
Under this loyalty programme, members earn points on eligible charges during their stay, which can be redeemed for reward nights at about 7,500 hotels, representing almost 630,000 rooms, in 46 countries across the world.
The recent signings feature properties in popular destinations across the US. These properties include 44-key Three Bears Resort in Warren, Wisconsin; 49-room The Bradford Hotel in Springfield, Missouri; La Créole Inn & Suites in Lafayette, Louisiana; 68-room Black Bear Inn in Orono, Maine; a 44-room property in Red River, New Mexico.
Among the recent openings to the Ascend Hotel Collection include at distinct locations, from alpine resorts to lakeside retreats. These include Graystone Lodge, Ascend Hotel Collection at Boone, North Carolina; 101-room Blue Ridge Mountains in Boone; Ascend Hotel Collection in Michigan and CityFlats Hotel - Port Huron, Ascend Hotel Collection, also in Michigan, plus many more.
Choice Hotels senior vice president and general manage for upscale brands Indy Adenaw said: "From the Blue Ridge Mountains to the scenic shores of Lake Michigan, these new hotels are a great representation of the unique offerings guests have come to expect and value from Ascend.
"As we approach a curated collection of over 360 unique hotels and resorts around the world, we look forward to welcoming even more guests, so they can experience our exceptional service and upscale offerings that enhance their exploration of the destination."
Choice Hotels operates in the upscale segment with brands Ascend Hotel Collection, Radisson and Cambria Hotels.
Earlier this week, Choice Hotels International posted net income of $84.7m in the second quarter of 2023, a decline of 20% from $106m in the year-ago quarter.
