Daily Newsletter

08 December 2023

Daily Newsletter

08 December 2023

Hyatt announces global expansion of luxury portfolio

The enlargement, which includes renowned brands such as Park Hyatt and Thompson Hotels, addresses the evolving demands of the travel sector.

Mohamed Dabo December 07 2023

Hyatt Hotels Corporation has revealed its development plans, featuring more than 35 new luxury hotels and resorts worldwide up to 2025.

The expansion encompasses well-known brands such as Alila, Andaz, Grand Hyatt, Miraval, Park Hyatt, The Unbound Collection by Hyatt and Thompson Hotels.

Inclusive Collection brands Zoëtry Wellness & Spa Resorts and Dreams Resorts & Spas are also set to join the line-up.

Maintaining an asset-light approach, Hyatt has witnessed remarkable growth in its luxury offerings, doubling the number of luxury rooms, tripling resort rooms and quadrupling lifestyle rooms within just five years.

70% of Hyatt's rooms fall into the luxury and upper upscale categories, aligning with the increasing demand for high-end accommodation. This surge is marked by a commitment to consistent quality, personalised experiences and bespoke service.

International expansion to meet rising demands

As global travel and tourism are projected to contribute around 12% to the global GDP by 2033, Hyatt is strategically expanding its luxury portfolio to meet growing demands in new international markets.

Highlights include the debut of Park Hyatt in the UK, Mexico and Malaysia, the expansion of Thompson Hotels in Europe (Austria and Italy), and Andaz's first Caribbean hotel.

The Unbound Collection by Hyatt is set to make its mark in the Nordics and India, with additional growth in Portugal, including Andaz Lisbon and Dreams Madeira Resort, Spa & Marina.

Hyatt's insight-led approach to evolving travel needs

Mark Vondrasek, chief commercial officer at Hyatt, emphasises the brand's commitment to purposeful growth in response to evolving travel needs.

A recent Ipsos report underscores the importance of well-being offerings and new experiences for travellers across Europe, Africa and the Middle East.

Hyatt aims to cater to these preferences by developing unique, personalised experiences for guests, focusing on immersive well-being programming, adventurous experiences, privatisation options and specialised spas.

Hyatt's commitment extends to its recently launched Wellbeing Collective, a collection of more than 30 properties offering tailored well-being experiences for meetings and events travellers, with plans to expand in 2024.

In addition to its organic growth, Hyatt continues to expand thoughtfully through acquisitions.

The recent announcement of the acquisition of Mr & Mrs Smith will provide members with direct booking access to a broader range of boutique and luxury hotels, including those in countries where Hyatt currently has no presence.

IoT market in travel and leisure will reach $28 billion by 2027

The COVID-19 pandemic brought key IoT use cases to the attention of the T&T industry. However, beyond the use cases catalyzed by the pandemic, the digitalization enabled by IoT solutions provides T&T companies with four key benefits: enhanced operational efficiency, reduced costs, improved decision-making, and better customer experiences.

Analyzing the key trends in luxury travel

In 2022, luxury travel took on a new perspective, prioritizing experiences over material possessions. Travelers sought personalized and customized journeys, while also embracing sustainability and responsible travel practices. With the increasing number of people working remotely and enjoying greater flexibility in their schedules, there has been a noticeable surge in bleisure travel.

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