IHG Hotels & Resorts has entered a multi-year partnership with the global NGO Action Against Hunger, as part of its commitment to combat food insecurity and hunger affecting millions globally.
This collaboration will support Action Against Hunger's efforts to prevent, detect, and treat malnutrition, in children, through its "screen, treat and sustain" programme operating across multiple continents.
The partnership will enable IHG to contribute to funding Action Against Hunger's nutrition programmes, focusing on screening initiatives that identify early signs of malnutrition in children.
These initiatives are said to be crucial for providing timely and potentially lifesaving treatment via local community outreach efforts.
The company also aims to leverage its global guest network to increase awareness and encourage donations through the IHG One Rewards points system, effective immediately.
IHG Hotels & Resorts CEO Elie Maalouf said “Food sits at the heart of our hotels and hospitality, nourishing people and communities, and yet sadly we know it remains in desperately short supply for millions of people, despite enough being produced to feed everyone on the planet.
“This is a problem the world can solve if societies, organisations and businesses work together. IHG Hotels & Resorts is proud to partner with Action Against Hunger on their life saving work, in addition to the many other long-standing partnerships we have with incredible charities in local markets. Collectively we want to help create lasting change in a world where people are nourished, always welcome, and always respected.”
In line with IHG's mission to deliver 'True Hospitality for Good', this initiative will enhance the company's existing efforts to fortify food systems within communities.
These efforts include collaborations with local food banks such as No Kid Hungry in the US, OzHarvest in Australia, and Too Good To Go in Europe, all aimed at reducing food waste and redirecting surplus food to those in need.
Earlier this year, IHG also announced a franchise agreement with Hann Philippines, marking the return of the InterContinental Hotels & Resorts brand to the Philippines.
The new InterContinental Clark is set to open within a 450ha estate in New Clark City, joining more than 200 existing InterContinental Hotels & Resorts worldwide.