Radisson RED brand to debut in Bangkok, Thailand

The existing Park Plaza Bangkok Soi 18 hotel will be rebranded and reimagined with a new upscale concept.

Claire Jenns June 10 2024

The Radisson Hotel Group has announced the introduction of the first Radisson RED hotel in Thailand’s capital city: Radisson RED Bangkok Sukhumvit 18.

The lifestyle hotel will make its debut in the fourth quarter (Q4) of 2025, following a rebranding of the existing Park Plaza Bangkok Soi 18. Radisson and Park Royal co-own the property.

Radisson RED Bangkok Sukhumvit 18 will feature 125 redesigned rooms equipped with power showers and cutting-edge tech including high-speed Wi-Fi and smart solutions.

Guests will be able to relax at the hotel’s public spaces, all of which are fully connected, and use its fitness centre and rooftop pool and bar. There will also be meeting rooms for corporate visitors and business events.

The hotel is located near the Asok BTS Skytrain and Sukhumvit MRT subway stations, as well as the Queen Sirikit National Convention Centre and Benchakitti Park.

Park Royal owner Chaiyud Sakchiraphong commented: “The downtown Sukhumvit area is known for its dynamic atmosphere, nightlife and diverse cultural attractions. By introducing Radisson RED here, we are confident it will resonate with the energy of Sukhumvit, offering a memorable experience for guests.”

Radisson executive vice-president and global chief development officer Elie Younes added: “Park Royal is a strong and trusted partner. The introduction of Radisson RED will bring a new edge to the upscale hospitality sector in Bangkok and this rebranding is a testament to the power of our brands to meet the unique needs of every market.”

Thailand remains one of Radisson Hotel Group’s key markets, with a robust portfolio of 14 hotels currently operating and under development. This includes Radisson RED Phuket Patong Beach, set to become the country’s inaugural Radisson RED hotel upon opening.

More than half of Radisson’s Q1 2024 signings and openings were in Asia-Pacific as the region continues to offer growth opportunities.

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