Hotel Schools of the Canary Islands SA (HECANSA), a company dependent on the Government of the Canary Islands (Board of Tourism) has signed a partnership agreement with eRevMax, the global leader in hotel channel management space, with the goal to bring new online distribution technologies to the Canaries.
Ricardo Fernández de la Puente Armas, deputy minister of tourism for the Canary Islands signed the agreement last month with Cristina Hernández, eRevMax’s director of sales South Europe, at the Hotel Escuela Santa Brígida in Gran Canaria.
HECANSA will utilise the industry’s premium channel management solution RateTiger Suite, for its two hotel schools to power students’ education in the Distribution and Revenue Management fields. RateTiger Suite is an integrated solution to manage third-party sales updates, benchmark competitor room rates and manage reservations through two-way XML connectivity. It helps hotels improve sales through real-time ARI updates and leverage rate movements as per demand scenario.
Deputy Minister of Tourism for Canary Islands Ricardo Fernández de la Puente Armas said: "Being aware of this new source of employment, revenue management, acknowledged by the National Public Employment Service, HECANSA signs the present agreement for the utilisation of the product RateTiger Suite with the purpose of giving an answer to the new necessities and improvement of the competitiveness of the Canary Islands’ tourist sector. On the other hand, this product will serve as a mechanism for labour market integration to our students."
eRevMax director of sales – Spain and Portugal Cristina Hernández commented: "We are very pleased to partner with HECANSA. This is an important step in our efforts to educate future hoteliers and revenue managers through new technology concepts and tools. Hotel online distribution continues to evolve and with new variety of channels emerging everyday, students need to be future-ready. We aim to guide them through this learning phase to provide them with strong foundation in pricing theories and distribution strategies."
The students of HECANSA Hotel Management Program will receive training on how to use the RateTiger software as well as the art of maximising online revenue by accredited professionals from eRevMax.
Image: Canary Island hotel schools to leverage RateTiger solutions. Photo: courtesy of erevMax.